This week, we see the pictures of the Carnival cruise ship on its side. Lives were lost. People are missing. Every crisis is a human crisis. $100 million in damages have been identified already with more reputation and brand damages to come. Stories of crew incompetence including the captain abandoning ship are being circulated. The blame game has started. If you are explaining in a crisis, you are losing.
Even a small disruption can cause significant impacts on a company.
Like the Marines, Firestorm is looking for a few good people as franchisees. If you have candidates with senior management experience that are sales oriented or have existing B2B businesses, Firestorm is seeking franchisees interested in providing crisis management planning and response with a national territory. If you identify a business that needs our services, Firestorm pays referral fees for those that result in paid engagements.
2011 set records for disasters. 2012 is on track to continue the pace. What’s next?
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