Honest 1 Auto Care has been named as one of the coveted Franchise 500 by Entrepreneur Magazine. Since there are close to 5,000 franchises in existence today, this represents the top 10%. Entrepreneur has been the source for ranking of franchises for decades.
I am very pleased to announce that Honest-1 has made the prestigious listing and comes in at number 373. This is a powerful validator for our concept and you should be proud that we made it. It will help in our franchising efforts and serve as a benchmark for how hard work, team building, and "strength in numbers" can benefit us all. You have all contributed and deserve a collective - - - -" 'atta boy"!
For more information on Honest 1 Auto Care and other Franchise 500 members visit WFAFranchiseConsultants.com
Monday, December 21, 2009
Thursday, December 17, 2009
Mr. Handyman is the #1 handyman service franchise for 2010.
The rankings are out and for the second year in a row both AllBusiness.com and Entrepreneur magazine agree on one thing: No matter what criteria you use-unit growth, financial strength, system size, availability of financing, web visibility, or any number of benchmarks-Mr. Handyman is the #1 handyman service franchise. For Entrepreneur it's our sixth year in a row. Yes, it's beginning to sound like a broken record, but it's sweet music to our brand family.
For more information on Mr. Handyman, check out my website at www.WFAFranchiseConsultants.com
For more information on Mr. Handyman, check out my website at www.WFAFranchiseConsultants.com
Wednesday, December 16, 2009
Former investment banker to host grand opening for children’s resale franchise in Charlotte, N.C.
Marianne Hickman will complete the transition from investment banker to children’s retail business owner when her Kid to Kid location opens Thursday, December 17, starting at 4:00 p.m.
Hickman’s store, located at 3407 Pineville Matthews Road near the Arboretum, has spent the past six weeks purchasing gently-used children’s products from local residents to build its initial inventory. Once open, Kid to
Kid of Charlotte will become the 80th operating Kid to Kid location across 22 states and in Portugal.
Hickman is among many would-be entrepreneurs who are turning to already-established franchise chains to make dreams of business ownership a reality. Franchises offer financial, accounting, marketing and operational support that removes much of the uncertainty that comes with a from-scratch start up.
Franchised businesses make up 11 percent of the U.S. private sector economy and take in 41 percent of every retail dollar spent, according to SmartMoney.com. According to the website, interest in franchises tends to spike during recessions, and, as in Hickman’s case, many people are finding that franchise ownership opportunities extend beyond the usual fast-food chains.
“I wanted to find a franchise that would be recession resistant and provide a successful model with business support,” Hickman said. “I have twin 5-year-old girls, so I’m familiar with how fast children outgrow clothes and thought Kid to Kid would be a good match.”
Hickman’s store is opening during a period of steady growth for the thrift and resale industry. Kid to Kid October sales were up an average of 11 percent and year to date sales are up an average of 22 percent over 2007. October’s increase represents the nineteenth straight month of growth for the franchise, 16 of which were double digit gains.
Kid to Kid stores operate by paying customers cash for gently-used children’s clothing, toys, equipment such as cribs and high chairs, and maternity wear. Customers can also get 20 percent more if they take payment in store credit. Purchased items are then made available for resale.
“People are excited to have the first pick of all the great things we’ve been buying,” Hickman said. “They’re seeing brands like Gymboree, Children’s Place, and Ralph Lauren at great prices and can’t wait to shop.”
Hickman’s departure from the financial sector is unique in that it was voluntary. She was hired from Bank of America in 2003 by Wachovia to build a business that offered financing to commercial real estate lenders, which she developed and grew into the largest bank to bank lender over a period of 5 years.
When Wells Fargo purchased Wachovia in 2009, Hickman was offered a continuing position but declined to stay, feeling that the level of business might not return for several years, she said.
“It wasn’t easy to turn down an offer from a distinguished company like Wells Fargo,” Hickman said, “but I have always wanted to own my own business, and with the change in the financial landscape it was the right time to make the move.”
Part of Hickman’s attraction to the Kid to Kid franchise was the prospect of opening several stores in the Charlotte market. Hickman is finalizing a lease and is making plans to open her second Kid to Kid location late in 2010.
“I am eager to get in and get my stores running,” Hickman said. “Hopefully some of my skills from the financial sector will carry over, but more importantly, I have the support of my family and friends. We’ll make it work.”
For more information on Kid to Kid or other franchise opportunities, visit:
WFA Franchise Consultants
Hickman’s store, located at 3407 Pineville Matthews Road near the Arboretum, has spent the past six weeks purchasing gently-used children’s products from local residents to build its initial inventory. Once open, Kid to
Kid of Charlotte will become the 80th operating Kid to Kid location across 22 states and in Portugal.
Hickman is among many would-be entrepreneurs who are turning to already-established franchise chains to make dreams of business ownership a reality. Franchises offer financial, accounting, marketing and operational support that removes much of the uncertainty that comes with a from-scratch start up.
Franchised businesses make up 11 percent of the U.S. private sector economy and take in 41 percent of every retail dollar spent, according to SmartMoney.com. According to the website, interest in franchises tends to spike during recessions, and, as in Hickman’s case, many people are finding that franchise ownership opportunities extend beyond the usual fast-food chains.
“I wanted to find a franchise that would be recession resistant and provide a successful model with business support,” Hickman said. “I have twin 5-year-old girls, so I’m familiar with how fast children outgrow clothes and thought Kid to Kid would be a good match.”
Hickman’s store is opening during a period of steady growth for the thrift and resale industry. Kid to Kid October sales were up an average of 11 percent and year to date sales are up an average of 22 percent over 2007. October’s increase represents the nineteenth straight month of growth for the franchise, 16 of which were double digit gains.
Kid to Kid stores operate by paying customers cash for gently-used children’s clothing, toys, equipment such as cribs and high chairs, and maternity wear. Customers can also get 20 percent more if they take payment in store credit. Purchased items are then made available for resale.
“People are excited to have the first pick of all the great things we’ve been buying,” Hickman said. “They’re seeing brands like Gymboree, Children’s Place, and Ralph Lauren at great prices and can’t wait to shop.”
Hickman’s departure from the financial sector is unique in that it was voluntary. She was hired from Bank of America in 2003 by Wachovia to build a business that offered financing to commercial real estate lenders, which she developed and grew into the largest bank to bank lender over a period of 5 years.
When Wells Fargo purchased Wachovia in 2009, Hickman was offered a continuing position but declined to stay, feeling that the level of business might not return for several years, she said.
“It wasn’t easy to turn down an offer from a distinguished company like Wells Fargo,” Hickman said, “but I have always wanted to own my own business, and with the change in the financial landscape it was the right time to make the move.”
Part of Hickman’s attraction to the Kid to Kid franchise was the prospect of opening several stores in the Charlotte market. Hickman is finalizing a lease and is making plans to open her second Kid to Kid location late in 2010.
“I am eager to get in and get my stores running,” Hickman said. “Hopefully some of my skills from the financial sector will carry over, but more importantly, I have the support of my family and friends. We’ll make it work.”
For more information on Kid to Kid or other franchise opportunities, visit:
WFA Franchise Consultants
Tuesday, October 20, 2009
Great Clips Franchise Improves Rating
Franchise Times ranks Great Clips 90th among their Top 200 worldwide franchise chains. This is the magazine's 10th annual edition and again Great Clips was the top hair salon brand in systemwide sales and the only salon franchise to crack the Top 100. Great Clips continues to rank higher than other notable brands: Zaxby's, Jackson Hewitt Tax Service, Wyndham Hotels, CiCi's Pizza, Meineke Car Care Centers, and A&W Restaurants.
Existing Des Moines DMA salon ranks as Top Re-Sale Opportunity. A Great Clips salon generating a positive cash flow in this thriving Iowa DMA is on the market for $170,000. For the right individual, you can keep your day job and invest in your future. Contact Ed Wills at (816) 767-1667, or via e-mail edwills@wfafc.com
Great Clips marketing scores points for franchise owners with Monday Night Football. ESPN's October 5 broadcast of the Minnesota Vikings vs. Green Bay Packers football game was the highest rated cable-TV program ever. Great Clips aired a new :30-second television commercial 15 minutes before kick off on ESPN's Monday Night Countdown. The sports channel recorded an impressive 3.0 cable rating with more than 3.4 million impressions nationally for the pre-game show. This was a win-win-win for Great Clips: our hometown Vikings prevailed 30-23, the marketing investment continues to build our brand preference across the country, and Great Clips franchise owners are reaping the benefits of same-store sales growth.
Candidates in targeted markets, who sign Franchise Agreements by December 31, may be eligible for our Great Clips Grand Opening Incentive Package. Visit our home page for contest details. "The Grand Openings generate trial for the brand and our no appointment, low-cost haircuts, and quality service creates loyal, repeat customers. For a few lucky franchisees in our selected markets, we look forward to providing them with an incentive to boost initial customer traffic," said Rob Goggins, vice president of franchise development.
"I have 983 days until I retire from a 170-mile commute," says Peter Narcisco, who along with wife Joanie, are new Great Clips franchise owners. Peter works for the New York City Transit Authority and is on track with his corporate exit strategy. Joanie operated a successful legal transcription service until recently diagnosed with MS. "With Great Clips I don't have to be in the salons," says Joanie. "We were anxious about investing in a business we knew nothing about, but the other owners and Great Clips have been incredibly supportive. It's been a wonderful experience." The Narciscos will serve the Wilkes-Barre/Scranton DMA.
Existing Des Moines DMA salon ranks as Top Re-Sale Opportunity. A Great Clips salon generating a positive cash flow in this thriving Iowa DMA is on the market for $170,000. For the right individual, you can keep your day job and invest in your future. Contact Ed Wills at (816) 767-1667, or via e-mail edwills@wfafc.com
Great Clips marketing scores points for franchise owners with Monday Night Football. ESPN's October 5 broadcast of the Minnesota Vikings vs. Green Bay Packers football game was the highest rated cable-TV program ever. Great Clips aired a new :30-second television commercial 15 minutes before kick off on ESPN's Monday Night Countdown. The sports channel recorded an impressive 3.0 cable rating with more than 3.4 million impressions nationally for the pre-game show. This was a win-win-win for Great Clips: our hometown Vikings prevailed 30-23, the marketing investment continues to build our brand preference across the country, and Great Clips franchise owners are reaping the benefits of same-store sales growth.
Candidates in targeted markets, who sign Franchise Agreements by December 31, may be eligible for our Great Clips Grand Opening Incentive Package. Visit our home page for contest details. "The Grand Openings generate trial for the brand and our no appointment, low-cost haircuts, and quality service creates loyal, repeat customers. For a few lucky franchisees in our selected markets, we look forward to providing them with an incentive to boost initial customer traffic," said Rob Goggins, vice president of franchise development.
"I have 983 days until I retire from a 170-mile commute," says Peter Narcisco, who along with wife Joanie, are new Great Clips franchise owners. Peter works for the New York City Transit Authority and is on track with his corporate exit strategy. Joanie operated a successful legal transcription service until recently diagnosed with MS. "With Great Clips I don't have to be in the salons," says Joanie. "We were anxious about investing in a business we knew nothing about, but the other owners and Great Clips have been incredibly supportive. It's been a wonderful experience." The Narciscos will serve the Wilkes-Barre/Scranton DMA.
Pirtek Outlet Has Tenth Anniversary
PIRTEK Madison Heights Celebrates 10 Years of Business
Congratulations to PIRTEK Madison Heights (Michigan) marking 10 years of successfully servicing customers with their on-site hose replacement needs.
Processing meat to peddling hose and fittings may sound like an unlikely career path to most people, but not to Eli Dorfman, owner of PIRTEK Madison Heights that's located north of Detroit.
"Business is business," says the Israel native, "and it's all about hard work and doing things right the first time, no matter what the industry is or its customer base."
After retiring from the meat processing industry, Dorfman was itching to launch a second career, and PIRTEK caught his eye-both eyes, in fact. He opened the Madison Heights shop in 1999 and another one three years later in Westland, just west of Detroit.
"I visited the PIRTEK operation in Chicago [Illinois], and the business interested me immediately," says the mechanical engineering graduate.
Pushing retirement to the wayside, Dorfman is busy taking care of business at both the Madison Heights and Westland Centers, but he is quick to pat the backs of his staff for day-to-day support.
"I have excellent management," Dorfman says, "and I know both shops are in good hands when I'm taking time out for my grandchildren."
He says business is soft, like it is all over the country, but the Madison Heights operation is busy enough to keep five Mobile Sales and Service Technicians and vans on the road canvassing any business that uses hydraulics.
"Professionalism and quality workmanship are very important in this industry," Dorfman says. "They are the reason that customers keep coming back to us instead of the competition."
Oliver Romano serves as General Manager for both the Madison Heights and Westland operations. The Madison Heights staff also includes Ed Cushing, Operations Manager, and Gail Egnatoski, Administrative Manager.
Founded in 1996, Rockledge, Florida-based PIRTEK USA is the world's leading service provider of ETA 1 Hour On-Site Hose Replacement. PIRTEK offers a 24-hour, 7-day service that serves almost every facet of industry including construction, manufacturing, transportation, agriculture and engineering. When an equipment breakdown occurs, it often results in costly delays in time and labor before the proper replacement hose is located and installed but PIRTEK vans carry the component parts necessary to manufacture hose assemblies on site. Hose and fittings can also be purchased over-the-counter at PIRTEK's national network of service centers. There are 40 Pirtek service centers nationwide and over 180 PIRTEK mobile service vans serving major metropolitan markets throughout the country.
Franchise and Small Business Course
Congratulations to PIRTEK Madison Heights (Michigan) marking 10 years of successfully servicing customers with their on-site hose replacement needs.
Processing meat to peddling hose and fittings may sound like an unlikely career path to most people, but not to Eli Dorfman, owner of PIRTEK Madison Heights that's located north of Detroit.
"Business is business," says the Israel native, "and it's all about hard work and doing things right the first time, no matter what the industry is or its customer base."
After retiring from the meat processing industry, Dorfman was itching to launch a second career, and PIRTEK caught his eye-both eyes, in fact. He opened the Madison Heights shop in 1999 and another one three years later in Westland, just west of Detroit.
"I visited the PIRTEK operation in Chicago [Illinois], and the business interested me immediately," says the mechanical engineering graduate.
Pushing retirement to the wayside, Dorfman is busy taking care of business at both the Madison Heights and Westland Centers, but he is quick to pat the backs of his staff for day-to-day support.
"I have excellent management," Dorfman says, "and I know both shops are in good hands when I'm taking time out for my grandchildren."
He says business is soft, like it is all over the country, but the Madison Heights operation is busy enough to keep five Mobile Sales and Service Technicians and vans on the road canvassing any business that uses hydraulics.
"Professionalism and quality workmanship are very important in this industry," Dorfman says. "They are the reason that customers keep coming back to us instead of the competition."
Oliver Romano serves as General Manager for both the Madison Heights and Westland operations. The Madison Heights staff also includes Ed Cushing, Operations Manager, and Gail Egnatoski, Administrative Manager.
Founded in 1996, Rockledge, Florida-based PIRTEK USA is the world's leading service provider of ETA 1 Hour On-Site Hose Replacement. PIRTEK offers a 24-hour, 7-day service that serves almost every facet of industry including construction, manufacturing, transportation, agriculture and engineering. When an equipment breakdown occurs, it often results in costly delays in time and labor before the proper replacement hose is located and installed but PIRTEK vans carry the component parts necessary to manufacture hose assemblies on site. Hose and fittings can also be purchased over-the-counter at PIRTEK's national network of service centers. There are 40 Pirtek service centers nationwide and over 180 PIRTEK mobile service vans serving major metropolitan markets throughout the country.
Franchise and Small Business Course
Monday, September 7, 2009
Portrait of an Entrepreneur
With unemployment over 10% in many states, literally millions are out of work watching their unemployment benefits march toward expiration. Others have kept their jobs, but are working harder for less, as both staffing and salaries have been reduced. For some, paychecks are being delayed. Many have experienced the worst fear of all for an employee. Their paychecks have bounced.
The economy seems to be turning around. The stock market is rising. The financial sector is getting stronger. But, employment is a lagging economic indicator. Some economists predict it will be 10 years before employment has fully recovered. In this environment, more and more professionals are looking to self employment. The best way to protect yourself from a layoff is to own the company. But as millions consider starting their own business only a handful take the plunge.
The entrepreneur is one of the world’s most elite clubs. Surveys indicate that the vast majority of Americans think about owing their own business. Yet only a small percentage actually own successful businesses. In my experience, many entrepreneurs like to own several diverse businesses. They may own a car wash, a laundromat, a couple of parking lots and a spattering of commercial real estate properties. In other words, they have “broken the code” for running a successful, profitable business. To them, business is business. They fearlessly tread into any industry in which they see a profit.
What makes the entrepreneur so special? To find out, I interviewed several business owners and delved into my own entrepreneurial soul.
Why start your first business?
Starting a business is hard work, especially in the beginning. Seventy to eighty hour work weeks are common. To keep yourself going during that early, “do everything yourself” period, you need to have a strong reason for why you are in business for yourself. Entrepreneurs demonstrate three basic motivations for starting their own business. Interestingly, when asked to single out their primary motivation, each of the three received about the same weight.
Pursuit of interests, passions or desire
Entrepreneurs are driven by passion. To many, this can simply be the passion to make money. To others, passions have more to do with why they are pursuing their chosen field or industry. Altruistic entrepreneurs often find themselves in the Senior Care or similar industry. Some have a passion for good food, wine or coffee. Performers are driven by their love of music, drama or magic. Entrepreneurs who chose passion for their principal reason tended to own one business that centered on their interest.
Unlimited income potential
Entrepreneurs like making money. One key reason for sweating out the early years of a business is the rewards of the later years. Work hard for a few years making a little money, and then leverage the work of others to make lots of money. Employees are being leveraged by their bosses to fulfill someone else’s dream. Entrepreneurs want to have their dreams fulfilled. They want to be the one on top of the compensation chain.
Forced by circumstance
Approximately one third of my respondents had to be pushed into entrepreneurism. I think this figure may be skewed by the current economic downturn. But many commented that they were glad of the push and have never regretted the decision to go it alone.
What was your greatest fear?
Not surprisingly, 100% of respondents had the same answer, uncertain income. I think the ability to face and overcome the fear of an uncertain income is the essence of what separates the 5% who start their own business from the 85% who think about starting their own business.
What was your greatest hope for starting your own business?
Personal freedom
Entrepreneurs love to be their own boss. They may be working 70 hours a week, but they are making that choice. They are also looking forward to working 20 hours a week, taking month long vacations and earning far more than they could ever make as an employee.
Financial success
Most of the world’s richest people are entrepreneurs. Many started with almost nothing. Entrepreneurism may lack the security of a steady job, but it also lacks the ceiling. The sky will never be the limit if you are working for someone else.
Inspire others
Entrepreneurs like to see themselves as world changers. They open shops in forgotten downtown business districts and inspire others to follow. They volunteer teaching young people how they can own their own businesses and lives. They raise money for causes. They reach out in their communities through religious and civic organizations. They make a difference wherever they are.
What advice would you give others who starting out on their first entrepreneurial venture?
Remember you are running a business, not a friendship club.
Small business owners often develop close relationships with their customers and vendors. They like to work with an attitude of trust and camaraderie. They do business on a handshake. The problem with that attitude is that someone will eventually take advantage of you. Customers will run up large receivables and never pay them. Vendors will misunderstand verbal orders or “forget” verbal terms. Be businesslike. Get written contracts.
Focus on marketing.
Too many entrepreneurs are so passionate about their business, they think everyone else is out their looking for what they have to offer and will surely find them. Believe me. They don’t come just because you build it. You have to get your consumers attention and get your message in front of them again and again.
Manage for results.
All your employees should know what is expected of them and perform consistently to your expectations. Often young entrepreneurs hire family and personal friends to help them in their new business venture. This creates several problems. Your cousin may not be very good at their job, and you may feel uncomfortable about firing them. Hire for expertise and fire for poor performance.
Watch your finances.
First, make sure you are adequately capitalized to start your business venture. Once you are open for business you will find yourself bombarded by people wanting to sell you advertising, equipment, memberships, services, etc. You will need some of these things, but be quick to say no and slow to say yes. Be sure you are getting a financial return on your investment. Track advertising results. Drop ads that aren’t producing.
Don’t wait.
Pursue entrepreneurism young. Many respondents wished they had taken the plunge earlier in life. A common pattern for professionals is to focus on their corporate job, put the kids through college, and then start their dream business as they enter a semi-retirement. If there is something you truly love doing, do it now.
Ed Wills
WFA Franchise Consultants
The economy seems to be turning around. The stock market is rising. The financial sector is getting stronger. But, employment is a lagging economic indicator. Some economists predict it will be 10 years before employment has fully recovered. In this environment, more and more professionals are looking to self employment. The best way to protect yourself from a layoff is to own the company. But as millions consider starting their own business only a handful take the plunge.
The entrepreneur is one of the world’s most elite clubs. Surveys indicate that the vast majority of Americans think about owing their own business. Yet only a small percentage actually own successful businesses. In my experience, many entrepreneurs like to own several diverse businesses. They may own a car wash, a laundromat, a couple of parking lots and a spattering of commercial real estate properties. In other words, they have “broken the code” for running a successful, profitable business. To them, business is business. They fearlessly tread into any industry in which they see a profit.
What makes the entrepreneur so special? To find out, I interviewed several business owners and delved into my own entrepreneurial soul.
Why start your first business?
Starting a business is hard work, especially in the beginning. Seventy to eighty hour work weeks are common. To keep yourself going during that early, “do everything yourself” period, you need to have a strong reason for why you are in business for yourself. Entrepreneurs demonstrate three basic motivations for starting their own business. Interestingly, when asked to single out their primary motivation, each of the three received about the same weight.
Pursuit of interests, passions or desire
Entrepreneurs are driven by passion. To many, this can simply be the passion to make money. To others, passions have more to do with why they are pursuing their chosen field or industry. Altruistic entrepreneurs often find themselves in the Senior Care or similar industry. Some have a passion for good food, wine or coffee. Performers are driven by their love of music, drama or magic. Entrepreneurs who chose passion for their principal reason tended to own one business that centered on their interest.
Unlimited income potential
Entrepreneurs like making money. One key reason for sweating out the early years of a business is the rewards of the later years. Work hard for a few years making a little money, and then leverage the work of others to make lots of money. Employees are being leveraged by their bosses to fulfill someone else’s dream. Entrepreneurs want to have their dreams fulfilled. They want to be the one on top of the compensation chain.
Forced by circumstance
Approximately one third of my respondents had to be pushed into entrepreneurism. I think this figure may be skewed by the current economic downturn. But many commented that they were glad of the push and have never regretted the decision to go it alone.
What was your greatest fear?
Not surprisingly, 100% of respondents had the same answer, uncertain income. I think the ability to face and overcome the fear of an uncertain income is the essence of what separates the 5% who start their own business from the 85% who think about starting their own business.
What was your greatest hope for starting your own business?
Personal freedom
Entrepreneurs love to be their own boss. They may be working 70 hours a week, but they are making that choice. They are also looking forward to working 20 hours a week, taking month long vacations and earning far more than they could ever make as an employee.
Financial success
Most of the world’s richest people are entrepreneurs. Many started with almost nothing. Entrepreneurism may lack the security of a steady job, but it also lacks the ceiling. The sky will never be the limit if you are working for someone else.
Inspire others
Entrepreneurs like to see themselves as world changers. They open shops in forgotten downtown business districts and inspire others to follow. They volunteer teaching young people how they can own their own businesses and lives. They raise money for causes. They reach out in their communities through religious and civic organizations. They make a difference wherever they are.
What advice would you give others who starting out on their first entrepreneurial venture?
Remember you are running a business, not a friendship club.
Small business owners often develop close relationships with their customers and vendors. They like to work with an attitude of trust and camaraderie. They do business on a handshake. The problem with that attitude is that someone will eventually take advantage of you. Customers will run up large receivables and never pay them. Vendors will misunderstand verbal orders or “forget” verbal terms. Be businesslike. Get written contracts.
Focus on marketing.
Too many entrepreneurs are so passionate about their business, they think everyone else is out their looking for what they have to offer and will surely find them. Believe me. They don’t come just because you build it. You have to get your consumers attention and get your message in front of them again and again.
Manage for results.
All your employees should know what is expected of them and perform consistently to your expectations. Often young entrepreneurs hire family and personal friends to help them in their new business venture. This creates several problems. Your cousin may not be very good at their job, and you may feel uncomfortable about firing them. Hire for expertise and fire for poor performance.
Watch your finances.
First, make sure you are adequately capitalized to start your business venture. Once you are open for business you will find yourself bombarded by people wanting to sell you advertising, equipment, memberships, services, etc. You will need some of these things, but be quick to say no and slow to say yes. Be sure you are getting a financial return on your investment. Track advertising results. Drop ads that aren’t producing.
Don’t wait.
Pursue entrepreneurism young. Many respondents wished they had taken the plunge earlier in life. A common pattern for professionals is to focus on their corporate job, put the kids through college, and then start their dream business as they enter a semi-retirement. If there is something you truly love doing, do it now.
Ed Wills
WFA Franchise Consultants
Wednesday, July 29, 2009
Maid Brigade and FranFund Make Financing Easy!
Maid Brigade is a leading domestic cleaning service franchise. Domestic cleaning services have weathered the recession surprisingly well. Many families have shifted to two incomes and outsourced housecleaning. The following press release was issued by Maid Brigade.
"Financing a business is a common cause of worry, but not with Maid Brigade. We offer financing through FranFund!
Maid Brigade partnered with FranFund to help take care of our franchisees' financing needs and alleviate any worry in that area. FranFund understands the unique requirements of franchise capitalization and devises the optimal financial solution using personal equity, commercial lending and private equity. FranFund assists with conventional loans, SBA Loans, retirement account conversions, 401k loans and cash value life insurance loans.
FranFund has a proven history and is known for developing solutions that ensure long term success. That's why we partnered with them - to make the process as painless for our franchisees as possible.
They take care of the financing side, and we take care of the business side. Have your prospects call us today to learn more about this benefit and the many others associated with Maid Brigade."
Ed Wills
WFA Franchise Consultants
"Financing a business is a common cause of worry, but not with Maid Brigade. We offer financing through FranFund!
Maid Brigade partnered with FranFund to help take care of our franchisees' financing needs and alleviate any worry in that area. FranFund understands the unique requirements of franchise capitalization and devises the optimal financial solution using personal equity, commercial lending and private equity. FranFund assists with conventional loans, SBA Loans, retirement account conversions, 401k loans and cash value life insurance loans.
FranFund has a proven history and is known for developing solutions that ensure long term success. That's why we partnered with them - to make the process as painless for our franchisees as possible.
They take care of the financing side, and we take care of the business side. Have your prospects call us today to learn more about this benefit and the many others associated with Maid Brigade."
Ed Wills
WFA Franchise Consultants
Wednesday, July 22, 2009
Green Money
The secret to making money is to catch a fad and ride it like the crest of a wave. By fad, I’m not talking about hula hoops. I’m talking about major shifts in the way Americans live and do business. Imagine if you had gotten in on the oil industry in the 1930’s or the computer industry in the 1980’s. The key is to see the next one coming. Well, the next fad is no secret. I have seen the future and it’s green. Everywhere you turn people are reducing their carbon footprint, cutting back their energy consumption and using environmentally friendly products and services. So how do you capitalize on this fad? Here are a few companies you can align with to ride the wave.
SkyShades
Environmentally friendly high tension fabric materials that reduce construction costs and produce green electricity through incorporated solar panels. (Click here for more information.)
The Cleaning Authority
Everyone needs a cleaning service. Couples with two incomes don’t have time to clean the house. Seniors are ready to have someone else do the housework. Small businesses need sharp looking offices. And everyone wants a green company that uses environmentally friendly products to perform the service. To protect the earth and your family, The Cleaning Authority uses Green Seal Certified® chemicals, and HEPA vacuums and microfiber dusting cloths—preferred by the US Dept. of Health and Human Services that reduce impact on the environment and your health. (Click here for more information.)
NaturalLawn of America
NaturaLawnâ of America continues to be the only nationwide natural, organic based lawn care franchise providing a safer and healthier alternative to traditional chemical lawn care services for residential, commercial and government properties. As the original innovator of organic-based/biological products and services to the United States, they have become the recognized leader in the industry. Their exclusive and proprietary line of organic-based products addresses the increasing concern to protect and preserve our environment. The ever-growing concern about our environment provides the local franchisee a unique and powerful marketing difference within the lawn care industry. (Click here for more information.)
EcoSafe
Ecosafe Products was developed to fill the need for an environmentally compatible cleaner that is both safe and effective-- Cleaners that are totally based on renewable, naturally occurring resources. Cleaners that are not dependent on limited resources such as petroleum. Ecosafe is a commercial distributorship of a new generation of cleaning products, based solely on environmentally friendly cleaning agents derived from Naturally Occurring, Renewable Resources, which are rapidly biodegradable. (Click here for more information.)
Mosquito Squad
You wouldn’t expect to find a pesticide company in a list of green companies, but Mosquito Squad uses effectively rids property of pests using a natural organic compound derived from chrysanthemums that is environmentally friendly and biodegradable. They treat the outside of the property where the pests are, not the inside where the people live. This creates a barrier around your property without adding toxicity to your living space. Several nationally known environmentalists rank among their many satisfied customers. (Click here for more information.)
Aussie Pet Mobile
Pet care is one of the most reliable businesses in the United States. Even in hard times, Americans take care of their pets. Pet services grew 5% last year in spite of the recession. Most pet grooming companies use harsh chemicals laden with petro-based perfumes to wash and groom your pet. Aussie Pet Mobile is committed to a green pet care policy that uses only environmentally friendly pet care products. (Click here for more information.)
Ed Wills
WFA Franchise Consultants
SkyShades
Environmentally friendly high tension fabric materials that reduce construction costs and produce green electricity through incorporated solar panels. (Click here for more information.)
The Cleaning Authority
Everyone needs a cleaning service. Couples with two incomes don’t have time to clean the house. Seniors are ready to have someone else do the housework. Small businesses need sharp looking offices. And everyone wants a green company that uses environmentally friendly products to perform the service. To protect the earth and your family, The Cleaning Authority uses Green Seal Certified® chemicals, and HEPA vacuums and microfiber dusting cloths—preferred by the US Dept. of Health and Human Services that reduce impact on the environment and your health. (Click here for more information.)
NaturalLawn of America
NaturaLawnâ of America continues to be the only nationwide natural, organic based lawn care franchise providing a safer and healthier alternative to traditional chemical lawn care services for residential, commercial and government properties. As the original innovator of organic-based/biological products and services to the United States, they have become the recognized leader in the industry. Their exclusive and proprietary line of organic-based products addresses the increasing concern to protect and preserve our environment. The ever-growing concern about our environment provides the local franchisee a unique and powerful marketing difference within the lawn care industry. (Click here for more information.)
EcoSafe
Ecosafe Products was developed to fill the need for an environmentally compatible cleaner that is both safe and effective-- Cleaners that are totally based on renewable, naturally occurring resources. Cleaners that are not dependent on limited resources such as petroleum. Ecosafe is a commercial distributorship of a new generation of cleaning products, based solely on environmentally friendly cleaning agents derived from Naturally Occurring, Renewable Resources, which are rapidly biodegradable. (Click here for more information.)
Mosquito Squad
You wouldn’t expect to find a pesticide company in a list of green companies, but Mosquito Squad uses effectively rids property of pests using a natural organic compound derived from chrysanthemums that is environmentally friendly and biodegradable. They treat the outside of the property where the pests are, not the inside where the people live. This creates a barrier around your property without adding toxicity to your living space. Several nationally known environmentalists rank among their many satisfied customers. (Click here for more information.)
Aussie Pet Mobile
Pet care is one of the most reliable businesses in the United States. Even in hard times, Americans take care of their pets. Pet services grew 5% last year in spite of the recession. Most pet grooming companies use harsh chemicals laden with petro-based perfumes to wash and groom your pet. Aussie Pet Mobile is committed to a green pet care policy that uses only environmentally friendly pet care products. (Click here for more information.)
Ed Wills
WFA Franchise Consultants
Friday, July 17, 2009
Choosing a Franchise Part 2 - Core Values cont.
Each of us is shaped by our system of core values, but we seldom think of them. They work like our immune system. When we are healthy, we never think about our immune system. But when we engage in behavior that damages our immune system not getting the right nutrients or missing sleep, it breaks down, and we get sick. Too often we take medications that remove some of the symptoms of being sick. We would do better to strengthen the immune system so we can be truly healthy again. In the same way, our core values work to keep us happy. But when we live our lives in such a way that conflicts with our core values, we become dissatisfied and restless. Too often we treat our dissatisfaction with distractions like entertainment or daydreaming. We would do better to rearrange our lives in such a way that our daily activities support our core values instead of conflict with them. But first, you must identify exactly what are your core values.
Core Values Exercise
Take three pieces of paper. Write on the top of the first piece of paper, “Special Times”. Write on the top of the second piece of paper, “Why Special Times are Special”. Write on the top of the third piece of paper, “Core Values”.
Think of a time in your life when you were the happiest. Where were you? What were you doing? What made that time so enjoyable or even magical? Were you alone? Were you with others? If so, who were you with? How did they add or detract from the experience? What were your feelings? Did you want the time to last forever? Is there anything you can do now to make that feeling come back? Describe that special time on the piece of paper entitled “Special Times”.
Continue to write down 2 or 3 times or experiences that were especially meaningful to you. Answer the above questions about each experience. Only list times or experiences that were very special to you. Don’t superimpose someone else’s values on your memories. Perhaps the birth of your first child was a very special moment to you. Or maybe you were just exhausted and glad it was over. There is no right or wrong here, and no one is going to read it but you, so be completely honest.
Now go back and read through each experience carefully. Ask yourself, “What made those experiences so important to me?” “Why did they have such an impact?” Look for common threads. What do all these experiences have in common? Were those common elements what made the special times so special? Write the reasons why those experiences made you happy on the sheet entitled, “Why Special Times are Special”.
Now, read over the reasons you listed on the second sheet. What values stand out? For example, all of your special times might involve being with your family. What made those times special was sharing moments with people you love. A core value would likely be Family. Perhaps your special times were catching your first fish, winning an athletic event, graduating from college and getting a big promotion. The reasons those times were special were fulfilling your goal and being recognized by people you respect. Your core value might be Pride of Accomplishment.
Here are some possible core values.
Creativity
Integrity
Pride of Accomplishment
Perseverance
Family
Spirituality
Community
Recognition
Philanthropy
Generosity
Make Money Doing What You Love Most
The exciting part of knowing your core values is to envision a way to make money through their commercial application. Perhaps family is one of your core values. You should look at businesses that you can operate from your home, where you will not only be close to your family, but also be able to involve them in some aspects of your business. If your values include spirituality, a health related business could incorporate a spiritual dimension. If recognition or philanthropy are included in your list, a business that is built on community involvement might be just the ticket. Whatever your core values are, design a business that will incorporate those values on a day-to-day basis. If your core values drive your business, life will be more fulfilling, and success will come much easier. People always do best what they love to do the most.
Ed Wills
WFA Franchise Consultants
Core Values Exercise
Take three pieces of paper. Write on the top of the first piece of paper, “Special Times”. Write on the top of the second piece of paper, “Why Special Times are Special”. Write on the top of the third piece of paper, “Core Values”.
Think of a time in your life when you were the happiest. Where were you? What were you doing? What made that time so enjoyable or even magical? Were you alone? Were you with others? If so, who were you with? How did they add or detract from the experience? What were your feelings? Did you want the time to last forever? Is there anything you can do now to make that feeling come back? Describe that special time on the piece of paper entitled “Special Times”.
Continue to write down 2 or 3 times or experiences that were especially meaningful to you. Answer the above questions about each experience. Only list times or experiences that were very special to you. Don’t superimpose someone else’s values on your memories. Perhaps the birth of your first child was a very special moment to you. Or maybe you were just exhausted and glad it was over. There is no right or wrong here, and no one is going to read it but you, so be completely honest.
Now go back and read through each experience carefully. Ask yourself, “What made those experiences so important to me?” “Why did they have such an impact?” Look for common threads. What do all these experiences have in common? Were those common elements what made the special times so special? Write the reasons why those experiences made you happy on the sheet entitled, “Why Special Times are Special”.
Now, read over the reasons you listed on the second sheet. What values stand out? For example, all of your special times might involve being with your family. What made those times special was sharing moments with people you love. A core value would likely be Family. Perhaps your special times were catching your first fish, winning an athletic event, graduating from college and getting a big promotion. The reasons those times were special were fulfilling your goal and being recognized by people you respect. Your core value might be Pride of Accomplishment.
Here are some possible core values.
Creativity
Integrity
Pride of Accomplishment
Perseverance
Family
Spirituality
Community
Recognition
Philanthropy
Generosity
Make Money Doing What You Love Most
The exciting part of knowing your core values is to envision a way to make money through their commercial application. Perhaps family is one of your core values. You should look at businesses that you can operate from your home, where you will not only be close to your family, but also be able to involve them in some aspects of your business. If your values include spirituality, a health related business could incorporate a spiritual dimension. If recognition or philanthropy are included in your list, a business that is built on community involvement might be just the ticket. Whatever your core values are, design a business that will incorporate those values on a day-to-day basis. If your core values drive your business, life will be more fulfilling, and success will come much easier. People always do best what they love to do the most.
Ed Wills
WFA Franchise Consultants
Thursday, July 16, 2009
Choosing a Franchise Part 1 - Core Values
You want to buy a franchise, but which one? There are over 4,000 different franchises in the United States. Why is one of the hardest decisions to make in life deciding what you want? There are lots of reasons to be undecided.
• You are afraid of what you might miss out on if you choose one option over another.
• You are trying to make the decision that others will find most acceptable.
• All choices involve an element of the unknown, and that scares you.
• You are still collecting information and analyzing your choices.
All of the above reasons have one thing in common – fear. People are afraid of missing out, afraid of being embarrassed, or afraid of making a mistake.
Or, perhaps, you tell me that you have no problem at all deciding what you want. You know exactly what you want. Of course, what you want today is different from what you wanted last week, which was different from what you wanted last month, which was different from what you wanted last year. If that is you, then your issue is not making a decision, but making decisions too quickly without thorough thought and commitment. Your decisions aren’t really decisions at all. You are just sampling.
First, let me make everyone comfortable. None of the above behaviors are wrong. They are just expressions of our personality. Our personalities engender both positive behaviors and negative behaviors, better expressed as supportive and non-supportive behaviors.
A key way to reduce the stress of making the decision is to choose the business model that supports your core values. What are your core values? Have you ever stopped to think about it? Are you a people person? Is money your only objective? Do you like to serve others? Do you want to be the boss? Knowing yourself can make the decision much easier. I’ll talk more about this in my next blog.
Ed Wills
WFA Franchise Consultants
• You are afraid of what you might miss out on if you choose one option over another.
• You are trying to make the decision that others will find most acceptable.
• All choices involve an element of the unknown, and that scares you.
• You are still collecting information and analyzing your choices.
All of the above reasons have one thing in common – fear. People are afraid of missing out, afraid of being embarrassed, or afraid of making a mistake.
Or, perhaps, you tell me that you have no problem at all deciding what you want. You know exactly what you want. Of course, what you want today is different from what you wanted last week, which was different from what you wanted last month, which was different from what you wanted last year. If that is you, then your issue is not making a decision, but making decisions too quickly without thorough thought and commitment. Your decisions aren’t really decisions at all. You are just sampling.
First, let me make everyone comfortable. None of the above behaviors are wrong. They are just expressions of our personality. Our personalities engender both positive behaviors and negative behaviors, better expressed as supportive and non-supportive behaviors.
A key way to reduce the stress of making the decision is to choose the business model that supports your core values. What are your core values? Have you ever stopped to think about it? Are you a people person? Is money your only objective? Do you like to serve others? Do you want to be the boss? Knowing yourself can make the decision much easier. I’ll talk more about this in my next blog.
Ed Wills
WFA Franchise Consultants
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